Getting Started in the Photography Business : What you need to Know
This is a series of classes for the budding professional photographer. Learn from area professionals currently working in the industry.
Class time is from 6:00-7:00pm with a talkback from 7:00-7:30
Tuition is $295
June 2nd: Getting Started with Jessica Kaminski
Jessica will discuss how to present your photography to potential clients. She will cover websites, albums, reprint companies, and marketing materials.
Kaminski recently won “The Knot Best of Pick 2008” for her wedding photography work. She has been published in The Wall Street Journal and Movie Maker Magazine in addition to many of Milwaukee’s publications. www.JKaminskiPhoto.com
June 9th: Tax Know-How with Mitch Marks
Starting a business, Entity Choice, Financing, Taxes, Record Keeping and 1099’s. This will be an interactive presentation and Mitch looks forward to answering any questions you may have.
Mitch Marks has been in the public accounting arena since September,1984. Mitch has worked extensively with small to medium sized businesses. Mitch’s greatest professional achievement is the rapport he’s established and maintained with his business clients. www.mjmtaxcpa.com
June 16th: Digital Work Flow with Peggy Morsch
You’ve taken the photo, now what? DAM, or Digital Asset Management has become the lifeline for any photographer working in the digital age. We’ll start with cards, flow
into computers and software and end up talking about “Star Wars” things called RAIDS and Drobos. By the end of this class you will be able to set up your own DAM system. (joke intended!)
Nearly 30 years has passed since Peggy Morsch began to experience and relate to the world with her camera. From published nature work to commissioned portrait work, Peggy has enjoyed sharing her bold images and generous knowledge with others. She’s a member of PPA and ASMP and will always be a student of photography. www.peggymorsch.com
June 23rd: What’s in Your Camera Bag? with Troy Freund
Camera bodies, lenses, lighting equipment – where to start? Troy will give advice about what to start out with, options for purchasing equipment, and handy things to keep in your camera bag.
Whether he is meeting a CEO of a large company or an artist who spends most of their time in nature, Troy is always able to come away with an honest, sincere portrait. While at Cardinal Stritch University, his eyes were opened to the photos of Irving Penn, Mark Seliger, Robert Frank and Eugene Richards. The work from these photographers continues to inspire his work in weddings, editorial and personal work. www.TroyFreund.com
July 7th: Pricing for Commercial and Fine Art with Larry D’Atillio
You’re not a seasoned veteran, but you also don’t want to undermine the market. Larry D’Atillio will give you some pricing guidelines for bidding on commercial jobs, and selling your personal photographs.
Lawrence D’Attilio is a fine art photographer whose work has covered various locations in the world. His work has been seen in Hanoi, Vietnam, Milan, Italy, and Milwaukee and Brookfield, Wisconsin. In addition to his fine art work Lawrence performs assignments in the areas of special events, fashion and portraiture. www.dattiliostudio.com
July 14th: Understanding Usage Rights with Deone Jahnke
When you do a commercial job, you are leasing the rights to use the image that you have created. Deone will talk about the different types of Usage Rights that you can offer to a client, how to include the wording in your contracts, and how to be clear with your clients about what they are and are not allowed to use your photographs for.
Twenty years of making pictures has brought Deone full circle to her first love – photographs for the music industry. Subsequent work has included projects for record labels, agencies, instrument manufacturers and other businesses that support musicians and music. Periodically she teaches and lectures, leading workshops in photographic lighting techniques and making pictures for the music industry. www.DeoneJahnke.com